China Southern Airlines Essay - 987 Words

China Southern Airlines was founded in 1995 and is based in Guangzhou. It is China’s largest airline in terms of fleet size, with 309 aircraft. The airline employees over 45,500 full time employees. Its main hubs include Guangzhou and Beijing, but it operates in over 150 cities throughout China. Furthermore, China Southern operates 616 domestic 82 routes, including 90 international routes and 25 routes in Hong Kong and Macau. As China’s only company that is in world top ten passenger airlines, China Southern Airlines is committed to building the core values of CSAIR consists of ‘customer first, (staff) respecting talent, (advantage)striving for excellence, continuous innovation and (return)contributing to†¦show more content†¦That same year, China Southern Airlines also won the â€Å"SKYTRAX 2011 World Most Improved Airline†. Parent Company China Southern Airlines Co., Ltd. Tagline/ Slogan Always Cheaper Than On The Ground USP One of Asias largest airline in terms of both fleet size and passengers carried STP Segment Customers looking for punctuality and efficiency Target Group Middle class / Upper middle class Positioning Smooth and efficient operations SWOT Analysis Strength 1. Largest air transport network in China with access to over 150 cities and over 600 domestic routes. 2. Centrally located in Guangdong for easy access to the rapid industrial growth of the Pearl River Delta. 3. Culturally, politically, linguistically, and historically synchronized with the Chinese market and the changes occurring within Chinese air transport. 4. Largest domestic cargo carrier 5. History as State Owned Entity and residual access and political access with the Civil Aviation Administration of China. Weakness 1. Small air cargo business segment and limited experience in air cargo freight and overnight transport logistics. 2. Undergoing continuous business reorganization and cultural change due to Chinese air transport deregulation, recent acquisitions, and alliances. Opportunity 1. Utilize first-to-market advantage to build customer loyaltyShow MoreRelatedChina Southern Airline Market Analysis3407 Words   |  14 Pagesthis report, we will discover the marketing plan of the airlines company. Firstly, we will state the objective of the china airlines company, and how we analysis the internal amp; external environment of the company. Furthermore, we will find out the marketing objective and the possible marketing strategy available for china southern airlines. Moreover, marketing mix and the extended marketing mix will be analyzed on china southern airlines. In the end, we will briefly show some of the budgetingRead MoreEssay on Hrm Case Analysis1066 Words   |  5 PagesXIAMEN AIRLINES: PAY FOR PERFORMANCE Company Overview: Xiamen Airlines was established in July, 1984 jointly by CAAC and the Fujian Provincial government. By December 2013, its shareholders were china Southern Airlines Co. Ltd., Xiamen Camp;D corp. Ltd. And Jizhong energy Resources Co. Ltd with 51%, 34% and 15% of shares respectively. They are the only Chinese Airlines featuring all Boeing fleet, operating 102 fleet with 16,650 seats on 218 domestic routes and 26 International and regionalRead MoreDiscuss the Benefit of Globalization of Airport Industry3566 Words   |  15 Pagesindustry. This report has two part,first one conducts the literature review which introduces the consequences of privatization and internationalization of the airport industry. And also introduces about how the benefit effect on airport companies,airlines and passengers. The second part analyses about how globalization effect on Shanghai Airport Authority which owns 2 airports in Shanghai. It is mainly focused on 2 points,define and analyse globalization effect s air freight traffic and introduce theRead MoreCompetitor Analysis606 Words   |  3 PagesCathay Pacific Airlines Cathay Pacific Airways is an international airline registered and based in Hong Kong, offering scheduled cargo and passenger services to more than 110 destinations around the world. The main competitors of Cathay Pacific are Singapore Airlines and China Southern Airlines . In this competitor analysis for Cathay Pacific we will assess China Southern Airlines only. 1. What are the objectives of this competitor? The objectives of China Southern Airlines are as follows: Read MoreE Commerce at Yunnan Lucky Air1685 Words   |  7 PagesBacked by the Hainan Airlines of the China, Yunnan Airlines was founded in 2004 as one of the most cost-effective domestic airline operating from its hub in Kunming, in the province of Yunnan. The limited route license added to the airline’s competitive advantage and maintained its monopoly within the region. Its major competitors include Air China and China Southern Airlines among others. As Yunnan is one of the most attractive tourist destinations of Southern China, the airline attracted a lot ofRead MoreThe Aviation Industry Of China2873 Words   |  12 Pages(z3440479) Option 1 General The aviation industry of China began for around half a century. As a developing country, the economy of China has a massive increase, but the strictly controlled airspace and complicated regulation limited the growth of China Aviation. Recently, new measures such as more efficient airspace approval process, have improved the situation and giving hope that the market will rise. In fact, the market has rapidly increased. As the China government giving ways to develop the aviationRead MoreSWOT analysis of LOT AIRLINES Essay1647 Words   |  7 PagesWorld Connect Airlines Distribution Strategy November 2nd to 4th 2011 Hotel Fairmont – Raffles Singapore Program May 25th 2011 Supported by: www.apg-ga.com Held in: The Network for Airline Services Dear Airline Commercial Executives, We invite you to attend the 2011 APG WORLD CONNECT conference, as our guests, to be held this year in Singapore, November 2nd to 4th at the famous Fairmont/Raffles Hotel. This year’s gathering will be geared to you, our clientele, andRead MoreStrategic Analysis for Ryanair to Enter China8342 Words   |  34 PagesStrategic Analysis for Ryanair to Enter China Submitted in part fulfilment of the Master September 2010 STRATEGIC BUSINESS ANALYSIS (ULMS 719) University of Liverpool Management School 17 September 2010 Abstract Ryanair, the leader of low-fare carriers in Europe, will expand its business throughout the world. This report discusses the strategies which Ryanair entre the Chinese market. Through PESTEL analysis and SWOT analysis to have sophisticated understandings of the ChineseRead MoreCathay Pacific : The Top 7 Airline Company Essay1722 Words   |  7 PagesKong based airline company that have been rated one of the top 7 airlines. It was ranked the 8th most profitable airline in terms of net profit in 2012, serving more than 170 destinations in 42 countries (Tough Nickel). The success of Cathay Pacific ties to its mission: offering quality service from heart. This study will analyze the business model of Cathay Pacific referring to Chapter 2 and explore how did the company use technology to achieve its mission and became the top 7 airline company inRead MoreAir China - Case Study3476 Words   |  14 PagesThe Overview of Airline Industry in China amp; the Analysis of Air China Limited (key player in the market) Table of contents Introduction†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.3 Market Overview * Market definition†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦Ã¢â‚¬ ¦3 * Research highlights†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.3 * Market Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦...†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦4 Theoretical Analysis†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.7 The Leadership of Air China Limited * Brief Introduction about the Corporation†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦9

First Grade At School - Original Writing - 1428 Words

Vincent Van Gogh once said, â€Å"Even the knowledge of my own fallibility cannot keep me from making mistakes. Only when I fall do I get up again.† This means even knowing that I am going to make mistakes will not keep me from making them. So, when I make a mistake I fix myself to not make that mistake again. I made a whole bunch of tremendous mistakes in one day when I was in sixth grade at school. Yet, I did my best to succeed to climb back up from it. I desire into never to say something without thinking again. The school district had just been going back to school after spring break, and my sisters and I were getting back from an amazing week with my father in Tennessee. It was exciting to see my friends, but I wanted to sleep in one†¦show more content†¦That was when Elisa came up to us. She started to talk to Logan. Out of nowhere, she started making fun of me, so I said a bad comment about her to Jake and Will. Logan heard what I had said and said to Elisa, â €Å"Did you just hear what Josh said about you?† Elisa replied, â€Å"No, what did he say.† I thought, please don’t tell her, I don’t want to get in trouble. He told her of course. God dang it, you just had to tell her, Logan. Elisa came up to me and said, â€Å"You know what, Josh, I’m telling Mr. Rankin on you.† She started stomping inside, and my stomach dropped below my feet. I walked around, butterflies in my stomach, hoping Elisa wouldn’t tell Mr. Rankin. When she came back outside, and told me to go into Mr. Rankin, the vice principal s office. I waited for my death sentence, while Mr. Rankin was coming upstairs after lunch. At that moment, I thought I had the best idea of my life. If I lie, he won’t believe me, so he will call Logan, Jake, and Will up to tell him what had happened. I had this plan down pat. Mr. Rankin came up to his office outraged, nevertheless he didn’t know what had happened. At first, he was understanding, and he let me speak my case. Mr. Rankin said in a stern, â€Å"What did you say to Elisa?† â€Å"Nothing,† I replied voice trembling. I knew he did not believe me one bit. â€Å"Well, Josh, I don’t really believe you. So I am going to call up your friends, and see what they have to say.† My plan was going

Supply Chain Management Is Primarily of Interest to Manufacturing Firms Free Essays

Overview Supply chains are networks of organisations, information, technologies, activities and resources involved in the movement and conversion of physical goods or services from suppliers to end consumers. These different organisations are interlinked by physical, information and monetary flows. Organisations create value by transforming raw products into finished goods or repositioning of resources thru space and time, which is based on networks of supply chains. We will write a custom essay sample on : Supply Chain Management Is Primarily of Interest to Manufacturing Firms or any similar topic only for you Order Now Both ways, it involves the movement and conversion of physical goods and information throughout supply chains across the world. Therefore organisations and supply chains are closely interlinked in the creation of value for its customers. Manufacturing firms produce goods for use or sale using labour, machines, technology and other materials usually on a large scale. Processing of materials into products takes place in a factory or manufacturing plant where the organisation’s labour and machines work in unison to transform raw material into a usable product, or using many components and process it into a finished product for the end consumer, just like how a baker is able to transform flour to bread thru labour, skill, machinery and tools. Supply chain management for manufacturing firms To achieve economies of scale, manufacturing firms needs to produce their products on a large scale. Generally the higher the production output of the firm, the lower the unit cost of their product will be. Besides output volume, the speed of production will determine the lead time from manufacture to delivery. High productivity will enable manufacturing firms to achieve shorter production cycles which equates to better competitiveness in their respective markets. Capacity management will determine how efficient the manufacturer will be in producing its goods. Over capacity will result in increased wastage and costs while under capacity will see the firm lose certain profits that it should gain. Thus manufacturers needs to carefully consider the type and amount of capacity needed for its production when doing its supply chain planning. The timing of capacity changes also needs to be taken into consideration to achieve maximum efficenty given that demands of their products varies with seasonal changes. The ability to react to market demand changes quickly will determine manufacturers flexibility in keeping up with these demands. Manufacturers needs facilities to produce, whether warehouses to store its raw materials or finished goods, or manufacturing plants to produce their products. Services facilities are needed by certain manufacturing industries such as consumer electronics to cater for returns. Distribution centres also determine the efficenty of production distribution and un-nesessary inventory holding will result in higher holding cost. Such facilities require large investments and are integral of the manufacturer’s supply chain strategy and thus proper planning is needed when making these decisions regardong the size, location which affect the overall operations. How manufacturers run their productions also determine how successful will they be in terms of productivity and quality levels. Different types of equipment and processes also affect the cost and output of the manufacturing plant. Information systems that flow both upstream and downstream affects the forecasting, planning, inventory and production levels, they must be robust to ensure the manufacturing firm is able to react accordingly to changing demands and variations. In addition to their internal environment, manufacturing firms needs to consider procurement as an integral part of their supply chain strategy, supplier selection will affect the cost and how the manufacturer will run its production and ultimately affects the whole supply chain. Transportation systems as part of the supply chain plays an equally important role for manufacturing firm’s success. To reduce inventory holding levels many manufacturing firms are running on a lean basis where they practice Just-In-Time delivery to meet production schedules. Transportation networks to customers have to be equally efficient to reduce lead time in accordance to lean manufacturing. Many manufacturing firms leverage supply chains to achieve competitive advantages in their markets. the case study on Procter Gamble (Bozarth Handfield, 2006: Pg 91-92) is a good example of how a manufacturing firm leverages on their supply chain to improve on their effectiveness and lowering cost. Procter Gamble used to operate under five different business sectors according to different product lines such as paper goods and healthcare products in the mid 1990s. Originally this makes good sense to Procter Gamble to better manage its’ diverse business. However for the retailers and customers of Procter Gamble who is purchasing with all the different five entities, it also meant different order processing, invoicing and deliveries when at the core the five entities are all under the same company. For Procter Gamble it also a logistical nightmare as they faced issues with high volume of orders which resulted in errors, inefficient deliveries with many trucks delivering to the same customer with less than truckload full and inefficient invoicing by the different entities to the same customer. After Procter Gamble redesigned the information and physical flows across their five entities, their customers only need to deal with one entity for all its product range and logistical process. The end result is a win-win situation where Procter Gamble increased its profitability through cost savings and increased customer satisfaction. Their customers also gained with the efficient processes and they are also able to enjoy volume discounts from consolidated orders across their product range. Summary In order to excel, manufacturers might need to produce high variations of products, produce in large volumes to meet economies of scale, be flexible enough to meet the volatile markets demands and run a lean and efficient supply chain to save costs and reduce wastages. In view of such, supply chain management to manufacturing firms are of utmost importance if they wish to compete in today’s ferociously competitive markets. Besides making and selling a product, manufacturing firms need to manage and leverage on supply chain strategically in order to gain competitive advantages. As a result of globalisation and rapid technological changes, manufacturing firms needs to constantly focus on supply chain management to align their internal operations with their external environments. How to cite : Supply Chain Management Is Primarily of Interest to Manufacturing Firms, Papers

Free Sample on Center For Advanced Surgery - MyAssignmentHelp

Questions: Task 1: Evaluation of personal skills required to achieve strategic goals of the organization by applying the Johari Window Questionnaire Task 2: Skills audit to evaluate the strategic skills needed to meet current and future leadership requirements Task 3: Personal development plan Answers: Introduction: In order to conduct the given three tasks, the chosen organization is the Center for Advanced Surgery, UK. The organization is one of the best healthcare institutions that provide healthcare services to its clients, particularly in the surgical department. Task 1. With reference to the provided Johari Window scoring sheet, the values attained against each of 20 questions have been recorded in the following tables. The ratings have been done as suggested in the provided information (Armstrong, Tucker and Massad, 2009). Question No. A B 1 4 1 2 1 4 3 5 0 4 3 2 5 4 1 6 5 0 7 0 5 8 5 0 9 5 0 10 0 5 11 0 5 12 0 5 13 2 3 14 4 1 15 3 2 16 0 5 17 0 5 18 0 5 19 5 0 20 4 1 Solicit Feedback Give Feedback 2B 4 1A 4 3A 5 4B 2 5A 4 6B 0 7A 0 9B 0 8B 0 11B 5 10B 5 13A 2 12B 5 15A 3 14B 1 17B 5 16A 0 18B 5 20A 4 19B 0 Total 28 Total 26 Besides Johari Window, some of the performance appraisal approaches may be used such as 360 degree feedback, appraisal report, etc to evaluate personal skills. 360 degree feedback This enables proving of required information and feedback from superiors, subordinates, and peers. This ensures complete information about an individual. Performance appraisal test This provides outcome of individual performance and highlights the potentials and weaknesses of an individual. Assessment Centres This approach gives thorough assessing of the personal traits of an individual and it acts as an suthentic source of information about employee performances. The chosen industry is the healthcare sector and the professional field is surgical department. The organization to be highlighted upon is the Center for Advanced Surgery. It aims at planning and documenting skills of its employees by means of the applied technique of Johari Window. The above approach is useful at evaluating the personal skills required to achieve strategic goals. As analyzed by the approach it is observed that the organizational is heading towards the consistent development (Armstrong, Tucker and Massad, 2009). The managers at the organization are intricately engaged in leading the organization towards achieving all its strategic goals. For any strategic manager, it is essentially important to develop personal skills for achieving strategic goals since it is associated with setting of goals and team effort is required to attain this. So, a strategic manager needs personal skills so as to ensure proper functioning of the team members. With reference to the given orga nization of Center for Advanced Surgery, the managers are aware of their key attributes but need to practically apply the skills. After applying the approach of Johari Window, several professional skills that would be recommended for the mentioned organization are: Communication skills The managers at the healthcare organization must possess effective communication skills because they are required to communicate with their team members extensively on a regular basis. They are in such profession that demands increased level of interaction with organizational people, staffs, clients, suppliers, and most importantly patients and their families (Chen and Shen, 2004). A manager is not just responsible in directing the organization towards successful path, but also motivates the members to achieve the pre-established goals, missions, and objectives. They must know the exact choice of communicating media to make the best use of the system. Their communication skills should be such that these must cast a positive impact upon all the other members within the organization. Problem-solving skills This skill would allow the managers of the healthcare organization to analyze problems, recognize them, evaluate the impacts, and choose the best solution. In the field of healthcare services, often situations arise where problems of various sort arises and so the managers are required to solve them instantly. So, this skill is essential. Creativity The managers at the Center for Advanced Surgery need to have creativity for establishing structure and make it as flexible as possible so as to change according to the environment. Creative managers would enable enhanced solving of organizational problems. Leadership skillsThe managers at the organization need to have leadership skills for directing the entire organization towards a path of assured success. These set of skills give the managers the extra potential to manage the team members effectively and motivate them to achieve organizational goals and objectives. Planning skills The strategic managers are ought to possess effective skills of planning while formulating strategies to direct the organization. The concept of strategic planning refers to the means of identifying strategic guidance, and also key managerial decisions. Motivational skills Although the managers at the mentioned organization are well aware of the importance of motivating the employees, yet they are required to practically apply the approach. Motivation encourages the employees to strive and achieve organizational objectives. Delegating skillsBy this skill, the managers know how to decentralize the whole work to lower levels as get it done effectively on time(Chen and Shen, 2004). Delegation of work means not just passing on the work from one to another, but rather it identifies the best individual to accomplish the task. The managers at the mentioned organization must be increasingly careful about delegating jobs to members. Source: For any strategic manager, it is essentially important to develop personal skills for achieving strategic goals since it is associated with setting of goals and team effort is required to attain this. So, a strategic manager needs personal skills so as to ensure proper functioning of the team members.The managers at the organization need to have leadership skills for directing the entire organization towards a path of assured success. These set of skills give the managers the extra potential to manage the team members effectively and motivate them to achieve organizational goals and objectives.Although the managers at the mentioned organization are well aware of the importance of motivating the employees, yet they are required to practically apply the approach. Task 2. The technique of personal skills audit refers to the reconsideration of all existing skills that are generally required at present and also at the future situations for the benefit of the organization. These are aligned with the national occupational standard for management and leadership skills. Personal skills audit enables ensures that an individual is well aware of all the potential skills and competencies of an individual so as to utilize these in the accomplishments of the organizational goals and objectives. The process of personal skills audit comprises of five stages. Stages of Personal Skills Audit: Identification of existing skills as well as knowledge Identification of future skills as well as knowledge Rating the abilities (Armstrong, Tucker and Massad, 2009) Reviewing rating abilities Future development In the first stage of identification of all existing skills, I need to identify and determine all the skills required for a particular job work. This can be done by gathering information about respective job positions. This helps in establishing suitable job description. In the second stage of the process, all skills and competencies that are required in the future are identified so as to work upon the achievement of those skills and abilities(Adair and Allen, 2003). The third stage ensures rating of the acquired skills as strong, weak, or somewhere in the middle. A five-point scale may also be used in this case. Once ratings have been done, it may be reviewed properly by a superior or an instructor. Reviewing of ratings is necessary as this provides useful feedback on the ratings system. The final stage is that of utilizing the gathered information for giving due attention towards developing the skill and information areas wherever possible(The key relationships between commitment, expectancy motivation and job satisfaction, 2007). Another more effective way to conduct a skills audit is by creating three bullet point lists Behavioral skills, technical knowledge and skills, and other knowledge and skills. Behavioral skills These refers to the transferable personal as well as interpersonal skills that are required in almost every career. These include skills of communication, team work, solving problems, time management, mathematical skills, managing tasks, applying initiative, self management and development, etc (Alsop, 2000). Technical knowledge and skills These refer to specific scientific areas of employment. For instance in the given organization Center for Advanced Surgery, technical skills refer to the particular skills that are attributed to in the respective job environment. In order to continue with a particular post, some definite skills are necessary to be familiar with. The learning style questionnaire has been rated and the values from the analysis state that the type of leadership style acquired is that of activist. Being an integral part of the organization, it is important to assess the type of learning that would be preferred to plan respective professional development (Armstrong, Tucker and Massad, 2009). The learning styles were developed by Peter Honey and Alan Mumford. There are basically four different types of learning styles identified them: Activist, Theorist, Pragmatist and Reflector. From the analysis of the provided learning style questionnaire, the scores suggest that the learning style preferred is activist. Activists are the individuals who learn greatly from various activities. They attempt to experience everything first hand. Activists are usually open-minded and prefer learning constantly. Some of the attributes of these individuals are practical, action-oriented, are keen to experiment, deeply involved with activities, and aspire to learn more and more (Alsop, 2000). They pursue brainstorming, problem-solving, group discussions, puzzles, competitions, and also role-playing. In the context to healthcare set up, it is essential for the managers to be an absolute activist. It is because of the nature of the activists to attempt and experience first-hand. Besides, theorists are learners who seek for understanding the theory behind the actions. They usually prefer analyzing and synthesizing and drawing latest information into a systematic as well as logical th eory. Pragmatists are ones who require experimentations of ideas and concepts to see if they work. They are much practical and possess better understanding of reality. Lastly, reflectors are the ones who learn by observations. They prefer standing back and experiencing the whole thing. As referred to in this report, the organization Center for Advanced Surgery is a place where the managers at various levels are bestowed with increased responsibilities of managing teams of organizational members. They are greatly involved in new experiences with open-mindedness and eager to conduct something new and different. They prefer involving and engaging themselves on a constant basis to experience the new with wider arms, so as to lead the other members effectively and motivate them to achieve organizational goals. As identified by the learning style scoring sheet, my preferred style is activist. On account of the special attributes of this style, I thoroughly enjoy working in teams and to extract attention from each of the participating members. In the field of surgery, I like experiencing and learning new things. This gives me a lot of freedom to take up my projects in the organization and accomplish them successfully. I thoroughly enjoy the responsibilities of being an operational manager at the organization. In regard to this learning style of mine, the strengths and weaknesses are summarized below: Strengths Flexible as well as open-minded New experiences Optimistic approach and views Opportunities of growth(Bush, 2008) Weaknesses Tendency to take up immediate action without planned thoughts Take up risks needlessly Indulge in actions without much preparation Get tired with consolidation While evaluating current skills as well as competencies, these are based upon my personal experiences to a great extent. Considering the skills audit, when I gain knowledge it is mainly about better professional development like team work, motivation, communication, and leadership that would guide better work standards for future. This would guide the organization towards better performance as well. So, with the undertaking of such a program, I am achieving personal as well as professional skills. This would enable me to support henceforth work environment of my organization. Identifying developments requirement may be quite inspiring in every individual. While assessing the development needs, it is dependent upon training as well as development programs. Annual Review may be considered a very casual way to deliberate development needs with the line manager (Armstrong, Tucker and Massad, 2009). It is used to measure the different roles and aspirations of personal development. Skills audit highlights the present skills and also those required to develop ones career. The technique of skills audit enables me to identify my skills for achieving new assigned responsibilities for a successful career growth. While considering the personal as well as professional development, these are to be based on the individual needs. There are various types of needs towards this respect: The personal as well as professional development enables reflection on training as well as development requirements identified in appraisal through these processes. So identification of training needs also form an important part. Number of needs may not relate effort of the learner. So duty is to be identified by means of the developmental plan. Factors that have positive impacts on motivation are defined within the development plan. Considering the skills audit, when I gain knowledge it is mainly about better professional development like team work, motivation, communication, and leadership that would guide better work standards for future. This would guide the organization towards better performance as well.It is significant to have prescribed developmental needs prior to annual review meeting is held since this would make the most of the discussion (Whalley, 2009). I attempted to develop by reading more books, articles, newspapers, journals, magazines that contribute adequately in acquiring developmental skills. Task 3. My personal career plan process has been moving from development to service provision. The personal as well as professional development plan needs the implementation of individual task as educational as well as career goals for achieving performance objectives. With reference to the skills that are determined earlier by means of skills audit, the process may be used in developing a suitable personal development plan that meets the leadership requirements. My personal and professional development plan suggests the following: I must keep my skills as well as knowledge about by professional field updated on a regular basis (Pedler, Burgoyne and Boydell, 2007). I need to be aware of all relevant guidelines as well as developments which may impact upon my work. I must regularly participate in various activities in my profession for maintaining and developing personal competencies as well as performance. The codes of practices relevant to work must be abided by me. Team player and strong determination In an organization it is important to work with teams in a cohesive manner to get work accomplished Constant interaction with seniors, subordinates and peers Planning my personal goals to achieve the given tasks Support from superiors, managers, and peers are essential. A clear understanding of job responsibility is required. The tables of strength and weaknesses have been provided in the appendix. Impacts of Learning in achieving strategic goals: Positive Impacts: Communication skills are the most significant positive impact. It is useful at every level of our accomplishments. In my professional field, communication skill is greatly helpful to conduct interactions with clients, staffs, and patients on a regular basis (Earley and Bubb, 2004). Time management is an essential requisite as this enables managing and accomplishing tasks on due time which enhances effectiveness. When objectives are determined, it is to be remembered that goals may of two types short term and long term. Short term goals refer to those that may be achieved in short duration of time (Dupuy, 2011). These provide benefits to the organization for some time. On the other hand, long term goals refer to those that provides benefits to the organization in the long run or in near future. The managers at the organization need to have leadership skills for directing the entire organization towards a path of assured success. These set of skills give the managers the extra potenti al to manage the team members effectively and motivate them to achieve organizational goals and objectives. Delegation of work means not just passing on the work from one to another, but rather it identifies the best individual to accomplish the task (Chen and Shen, 2004). Negative Impacts: Negative impacts reflect that excessive information may ruin the steady progression of the planning and implementation procedure. Also, unavailability of adequate training and knowledge may lead to delayed accomplishment of organizational objectives and goals. References Adair, J. and Allen, M. (2003).The concise time management and personal development. London: Thorogood. Alsop, A. (2000).Continuing professional development. Oxford: Blackwell Science. 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Maidenhead: McGraw-Hill. Whalley, W. (2009). Establishing a skills and employability audit and some devices for establishing skills in the syllabus.Planet, (21), pp.56-62. Websites www.businesslink.gov.uk Interactive tools for creating a personal development plan through assessmentof management and leadership skills www.cipd.co.uk Chartered Institute of Personnel andDevelopment www.managementhelp.org Articles on leadership development planning and self-assessments forpersonal and professional development www.management-standards.org.uk Chartered Management Institute www.mindtools.com Time-management tools and activitylogs